珞珈山水BBS -- 单文区文章阅读

搜索

单文区文章阅读 [返回]
发信人: Dartmouth (Dartmouth), 信区: Job 标题: 汉威士媒体招募媒介策划及户外购买发信站: 珞珈山水 (Sat Jan 16 16:07:43 2016), 站内户外购买岗位职责: 1.接planning brief, 完成评估，排期，下单，输单，监测等流程工作 2.协调与各部门之间的沟通 3.跟进投放状况并及时向经理汇报岗位要求： 1.至少1年以上4A的户外购买工作经验 2.熟悉户外购买的运作 3.有较强的沟通、协调能力，对数字有敏感性 4.工作认真细致，有较强责任心 5.能够承担较大的工作压力并能够按工作需要加班 6.英文听说读写能力良好。 KEY RESPONSIBILITIES: 1) Taking planning brief, complete the evaluation, scheduling, ordering, monitoring the flow of work 2) Coordination and communication between departments 3) Follow up on the status and report to the manager timely. HIRING REQUIREMENTS: 1) At least 1 year 4A OOH buyer work experience 2) Familiar with the operation of outdoor purchase 3) Strong communication, coordination ability, has the sensitivity to numbers 4) work carefully, have a strong sense of responsibility, can work under pressure and able to work overtime 5) Good command of English and Chinese. 搜索营销专员(SEM Specialist) 岗位职责： 1、负责搜索引擎推广，包括：百度、好搜、sogou、谷歌等账户后台的管理和数据统计分析工作。 2、负责推广账户优化，关键词优化、创意描述优化等工作。 3、实时关注广告效果报告，根据相应的数据反馈进行实时优化。 4、对竞价关键词进行整理和数据分析，进行有效评估，并及时调整竞价推广策略。 5、配合部门主管，制定网络推广整合推广方案及执行工作。任职要求： 1、一年以上搜索引擎营销经验。 2、了解搜索引擎营销产品，熟练掌握搜索引擎竞价后台管理系统。 3、大专以上学历，专业不限，对数字敏感。 4、对SEM有基础了解者或有数据分析经验者优先考虑。 5、英语良好（阅读、书写）。 6、熟练操作OFFICE软件，EXCEL、PPT操作能力强。媒介策划副总监（Associate Planning Director） KEY RESPONSIBILITIES 主要职责： 1.Work closely with PD/BD to develop each part of the Planning Process (as per below) and help sell into the client: – Formulation of a media strategy – Target audience selection – Media selection – Maximising cost-efficiency – Market prioritization – Qualitative issues e.g. b/w vs colour – Timing and laydown 2.Ability to lead the team in the absence of the PD/BD 3.Proactive management of the client’s expectations and build a good relationship with client 4.Ability to make calculated decisions; 5.Ability to prioritise and organize work assignments delegate work 6.Management of workflow 7.Seek out and exploit opportunities with current clients to strengthen relationship, create new revenue streams and to improve overall agency rating with client 8.Ensure all members of team attend and complete all relevant training courses 9.Be an advocate of creative media thinking to all members of teams HIRING REQUIREMENTS 任职要求： 1.Excellent grasp of communications strategy with a full understanding of how advertising works and key advertising principles 2.A full understanding of clients’ business sales, competitors, customers, objectives/and a sympathetic incorporation of these considerations into the communications strategy 3.Good organizational skills in handling a number of projects at the same time, being able to set priorities, keep to deadlines, work effectively under time pressure 4.A thorough knowledge of the media marketplace and opportunities available and build constructive relationships with key media owners where relevant 5.A sound understanding of trading issues and how this impacts on media strategy 6.Possess good verbal and written communication skills, strong selling skills, strong on numeracy, literacy and accuracy 7.High skill level as a planner and excellent craft skills 8.An innovative approach: in use of media, exploration of new forms of communication, research, presentation techniques, etc 9.Excellent use of the advertising industry related software and tools 10. A minimum of 6-8 years in media planning experience 媒介策划经理岗位职责： 1. 媒介策略：根据BRIEF及总体策略制订媒介策略；媒体选择和预算分配；密切关注广告效果并及时调整媒介策略； 2. 媒介提案：独立完成媒介策略提案； 3. 媒体关系：代表公司参与媒体活动，与各媒体建立和维持良好的合作关系，帮助公司在业内建立专业形象； 4. 团队管理：指导监督下属与网站签署合同并加以管理；协助下属制订和修正媒介策略及排期；监督媒介流程顺畅进行； 5. 客户管理：客户开拓和潜力挖掘，带领团队完成大型比稿；岗位要求： 1. 本科以上学历，4年以上互联网媒体经验； 2. 英语口语和商务英语方面表现突出； 3. 学习相关专业，或从事过广告、市场行业，对广告、市场、品牌等有一定见解； 4. 思维缜密、逻辑性强，具有良好的发散性思维； 5. 工作认真，有责任，具有合作精神。媒介策划主管-Digital 岗位职责： 1.制定媒介计划：根据BRIEF及总体策略制订媒介策略；媒体选择和预算分配；密切关注广告效果并及时调整媒介策略； 2.完成媒介提案：独立完成媒介策略提案； 3.媒介团队管理：指导监督下属与网站签署合同并加以管理；协助下属制订和修正媒介策略及排期；监督媒介流程顺畅进行； 4.内部协调：负责内部相关部门沟通协调; 5.客户维护：对客户做总结报告提案，有结合互联网媒体动态为客户提供建设性意见； 6.其它：完成上级主管安排的其它策略、服务及执行的相关工作。岗位要求： 1.本科以上学历，3年以上互联网媒体经验； 2.英语口语和商务英语方面表现突出； 3.学习相关专业，或从事过广告、市场行业，对广告、市场、品牌等有一定见解； 4.思维缜密、逻辑性强，具有良好的发散性思维； 5.工作认真，有责任，具有合作精神。媒介策划执行岗位职责： 1.媒介计划：根据Brief及总体策略制订媒介策略；媒体选择和预算分配；密切关注广告效果并调整媒介策略； 2.媒介执行：广告发布、监测等相关执行工作； 3.媒介提案：完成媒介策略提案； 4.客户沟通及执行：与客户进行日常媒介工作的沟通，并与购买同事合作进行落实；保证客户和媒体方的沟通渠道通畅； 5.月度客户媒介工作执行状况的总结：如预算使用情况，媒体合作情况等；岗位要求： 1.本科及以上学历；1年以上互联网媒体或营销经验； 2.熟悉互联网媒体，优秀的媒介计划能力； 3.认真细致；学习能力和理解力强，优秀的沟通和协作能力； 4.能够用英语进行工作沟通。媒介策划主管（Planning Supervisor） KEY RESPONSIBILITIES 主要职责 1. Expert with all media research tools and high understanding of tools strengths (such as CMMS’ cross tab functions etc) 2. Manage day-to-day execution / implementation requests of designated clients 3. Manage execution of planning process from media brief, implementation brief to approval processes – is following the system 4. Ensure competitive reviews are correctly tabulated; all competitors’ lists are rightly filtered. Ability to draw rough implication and insights 5. Stay abreast of media development (new titles, TV trends – ratings or programs, OOH and new media) 6. Ability to challenge 7. Innovate projects/analyses that would be of benefit to client HIRING REQUIREMENTS 岗位要求 1.University graduate with minimum of 3 years across a broad range of clients in 4A media agency 2.Good command of English and Chinese 3.Good knowledge of relevant research tools and office (Excel &PPT) 4.Strong relationship management (Client, colleagues and media vendors) 请发送简历至：Terry_Tang2022@163.com -- ※ 来源:·珞珈山水 http://bbs.whu.edu.cn·[FROM: 124.231.130.*]
[返回单文区目录]

单文区文章阅读 [返回]

发信人: Dartmouth (Dartmouth), 信区: Job
标题: 汉威士媒体招募媒介策划及户外购买
发信站: 珞珈山水 (Sat Jan 16 16:07:43 2016), 站内

户外购买

岗位职责:
1.接planning brief, 完成评估，排期，下单，输单，监测等流程工作
2.协调与各部门之间的沟通
3.跟进投放状况并及时向经理汇报

岗位要求：
1.至少1年以上4A的户外购买工作经验
2.熟悉户外购买的运作
3.有较强的沟通、协调能力，对数字有敏感性
4.工作认真细致，有较强责任心
5.能够承担较大的工作压力并能够按工作需要加班
6.英文听说读写能力良好。

KEY RESPONSIBILITIES:
1) Taking planning brief, complete the evaluation, scheduling, ordering,
monitoring the flow of work
2) Coordination and communication between departments
3) Follow up on the status and report to the manager timely.

HIRING REQUIREMENTS:
1) At least 1 year 4A OOH buyer work experience
2) Familiar with the operation of outdoor purchase
3) Strong communication, coordination ability, has the sensitivity to
numbers
4) work carefully, have a strong sense of responsibility, can work under
pressure and able to work overtime
5) Good command of English and Chinese.

搜索营销专员(SEM Specialist)

岗位职责：
1、负责搜索引擎推广，包括：百度、好搜、sogou、谷歌等账户后台的管理和数据统计
分析工作。
2、负责推广账户优化，关键词优化、创意描述优化等工作。
3、实时关注广告效果报告，根据相应的数据反馈进行实时优化。
4、对竞价关键词进行整理和数据分析，进行有效评估，并及时调整竞价推广策略。
5、配合部门主管，制定网络推广整合推广方案及执行工作。

任职要求：
1、一年以上搜索引擎营销经验。
2、了解搜索引擎营销产品，熟练掌握搜索引擎竞价后台管理系统。
3、大专以上学历，专业不限，对数字敏感。
4、对SEM有基础了解者或有数据分析经验者优先考虑。
5、英语良好（阅读、书写）。
6、熟练操作OFFICE软件，EXCEL、PPT操作能力强。

媒介策划副总监（Associate Planning Director）

KEY RESPONSIBILITIES 主要职责：
1.Work closely with PD/BD to develop each part of the Planning Process (as
per below) and help sell into the client:
– Formulation of a media strategy
– Target audience selection
– Media selection
– Maximising cost-efficiency
– Market prioritization
– Qualitative issues e.g. b/w vs colour
– Timing and laydown
2.Ability to lead the team in the absence of the PD/BD
3.Proactive management of the client’s expectations and build a good
relationship with client
4.Ability to make calculated decisions;
5.Ability to prioritise and organize work assignments delegate work
6.Management of workflow
7.Seek out and exploit opportunities with current clients to strengthen
relationship, create new revenue streams and to improve overall agency
rating with client
8.Ensure all members of team attend and complete all relevant training
courses
9.Be an advocate of creative media thinking to all members of teams

HIRING REQUIREMENTS 任职要求：
1.Excellent grasp of communications strategy with a full understanding of
how advertising works and key advertising principles
2.A full understanding of clients’ business sales, competitors, customers,
objectives/and a sympathetic incorporation of these considerations into the
communications strategy
3.Good organizational skills in handling a number of projects at the same
time, being able to set priorities, keep to deadlines, work effectively
under time pressure
4.A thorough knowledge of the media marketplace and opportunities available
and build constructive relationships with key media owners where relevant
5.A sound understanding of trading issues and how this impacts on media
strategy
6.Possess good verbal and written communication skills, strong selling
skills, strong on numeracy, literacy and accuracy
7.High skill level as a planner and excellent craft skills
8.An innovative approach: in use of media, exploration of new forms of
communication, research, presentation techniques, etc
9.Excellent use of the advertising industry related software and tools
10. A minimum of 6-8 years in media planning experience

媒介策划经理

岗位职责：
1. 媒介策略：根据BRIEF及总体策略制订媒介策略；媒体选择和预算分配；密切关注广
告效果并及时调整媒介策略；
2. 媒介提案：独立完成媒介策略提案；
3. 媒体关系：代表公司参与媒体活动，与各媒体建立和维持良好的合作关系，帮助公
司在业内建立专业形象；
4. 团队管理：指导监督下属与网站签署合同并加以管理；协助下属制订和修正媒介策
略及排期；监督媒介流程顺畅进行；
5. 客户管理：客户开拓和潜力挖掘，带领团队完成大型比稿；

岗位要求：
1. 本科以上学历，4年以上互联网媒体经验；
2. 英语口语和商务英语方面表现突出；
3. 学习相关专业，或从事过广告、市场行业，对广告、市场、品牌等有一定见解；
4. 思维缜密、逻辑性强，具有良好的发散性思维；
5. 工作认真，有责任，具有合作精神。

媒介策划主管-Digital

岗位职责：
1.制定媒介计划：根据BRIEF及总体策略制订媒介策略；媒体选择和预算分配；密切关
注广告效果并及时调整媒介策略；
2.完成媒介提案：独立完成媒介策略提案；
3.媒介团队管理：指导监督下属与网站签署合同并加以管理；协助下属制订和修正媒介
策略及排期；监督媒介流程顺畅进行；
4.内部协调：负责内部相关部门沟通协调;
5.客户维护：对客户做总结报告提案，有结合互联网媒体动态为客户提供建设性意见；
6.其它：完成上级主管安排的其它策略、服务及执行的相关工作。

岗位要求：
1.本科以上学历，3年以上互联网媒体经验；
2.英语口语和商务英语方面表现突出；
3.学习相关专业，或从事过广告、市场行业，对广告、市场、品牌等有一定见解；
4.思维缜密、逻辑性强，具有良好的发散性思维；
5.工作认真，有责任，具有合作精神。

媒介策划执行

岗位职责：
1.媒介计划：根据Brief及总体策略制订媒介策略；媒体选择和预算分配；密切关注广
告效果并调整媒介策略；
2.媒介执行：广告发布、监测等相关执行工作；
3.媒介提案：完成媒介策略提案；
4.客户沟通及执行：与客户进行日常媒介工作的沟通，并与购买同事合作进行落实；保
证客户和媒体方的沟通渠道通畅；
5.月度客户媒介工作执行状况的总结：如预算使用情况，媒体合作情况等；

岗位要求：
1.本科及以上学历；1年以上互联网媒体或营销经验；
2.熟悉互联网媒体，优秀的媒介计划能力；
3.认真细致；学习能力和理解力强，优秀的沟通和协作能力；
4.能够用英语进行工作沟通。

媒介策划主管（Planning Supervisor）

KEY RESPONSIBILITIES 主要职责
1. Expert with all media research tools and high understanding of tools
strengths (such as CMMS’ cross tab functions etc)
2. Manage day-to-day execution / implementation requests of designated
clients
3. Manage execution of planning process from media brief, implementation
brief to approval processes – is following the system
4. Ensure competitive reviews are correctly tabulated; all competitors’
lists are rightly filtered. Ability to draw rough implication and insights
5. Stay abreast of media development (new titles, TV trends – ratings or
programs, OOH and new media)
6. Ability to challenge
7. Innovate projects/analyses that would be of benefit to client

HIRING REQUIREMENTS 岗位要求
1.University graduate with minimum of 3 years across a broad range of
clients in 4A media agency
2.Good command of English and Chinese
3.Good knowledge of relevant research tools and office (Excel &PPT)
4.Strong relationship management (Client, colleagues and media vendors)

请发送简历至：Terry_Tang2022@163.com
--

※ 来源:·珞珈山水

http://bbs.whu.edu.cn·[FROM: 124.231.130.*]

[返回单文区目录]